A marketing plan serves more than one purpose. While it's important to have a plan to guide your marketing efforts, your plan also "markets" your company to investors -- interested potential partners, ...

The idea of creating a pitch-perfect executive summary leaves most of us confused. Professionals usually wonder about the elements that need to be incorporated in a successful executive summary to ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

As a senior professional, your executive summary should capture attention instantly, ideally within a few brief, powerful sentences. This section is not the place to recount your entire career history ...

An executive summary should condense your business plan down to its most essential form. Many, or all, of the products featured on this page are from our advertising partners who compensate us when ...

What needs to be included in a successful executive summary for entrepreneurs that are looking to get funded? An executive summary is a critical document for new and growing businesses. As described ...

So far I have preached that your business plan is currently more important than your invention concept. Why? Because without having sufficient amount of money, your invention would never see the light ...

Think of your mission statement as a statement of why you are starting your company and the executive summary as a statement of how your company will operate. The mission statement describes your ...

True or false? The executive summary convinces the decision maker to award your company the contract. In the world of federal proposals, it is most likely false. Why? Because according to the Federal ...