Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a single LEGO stud along with sensors, LED lights, a miniature speaker, and ...

Seeing the new Lego Smart Brick up close makes you get it. But I can also see why many people still won’t want it ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures which bring play to life.

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

LEGO announced it will launch a line of new Star Wars kits that include its new Smart Brick, a special piece that brings tech ...

Just when you thought you had seen it all, Crocs has taken its clog system to the next level with LEGO. The new collaborators ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start in January.