Upgraded for greater comfort and durability, the 649 glasses have undergone a makeover that enhances the traditional silhouette with subtle details. This revamp retains the model’s essence while ...

Many items with impeccable style credibility — i.e., they’ve been cool for so long that they will never not be cool — have humble origins. A perfect example is Persol’s style 649 sunglasses. Before ...

Italian luxury eyewear Persol is supporting the redesign of its iconic Persol 649 style of sunglasses, which were glamorized by legends like Steve McQueen with the “Meet the New Generation” campaign.

Sunglasses manufacturer Persol is blending modern and classic themes with marketing and design in an interactive Instagram campaign featuring a graphic novel with a participatory storyline, ...

Jonathan Anderson has long shown an interest in bringing a new lens to silhouettes, often exploring notions of mundanity and archetypal clothing. For his eponymous brand's S/S 2022 collection which ...

How do you reinvent a classic? That was precisely the challenge faced by legendary French fashion guru Jean Touitou of A.P.C. when he sat down to create a special collection with Italian eyewear maker ...

From Tom Cruise's aviators in Top Gun to the Blues Brothers' trademark Wayfarers, sunglasses have long been a staple for film stars both on and off screen. And while Persol's shades may have come from ...

Add Yahoo as a preferred source to see more of our stories on Google. Upgraded for greater comfort and durability, the 649 glasses have undergone a makeover that enhances the traditional silhouette ...